Ever wonder why Korean brown hair looks so soft, even in bright light?
Ever wonder why Korean brown hair looks so soft, even in bright light?
Many people ask for "brown" and get a color that turns orange or flat. In Korea, colorists often think about tone first, not only how light the hair is. These are three browns visitors often ask for in Seoul, and how each one looks.
Level and tone: level is how light your hair is. Tone is the shade inside it. Korean colorists often aim for one even brown and calm extra red or yellow, so the result looks soft.
Ash brown (애쉬브라운): a brown with soft gray notes. It tones down brassy orange for a smooth, matte look.
Milk brown (밀크브라운): a beige brown, like milk tea. It looks bright but still gentle.
Choco brown (초코브라운): a rich dark brown, close to natural hair. A good first step if you have never colored.
Your starting color matters. Very dark hair may need a lightening step for light browns. Natural blonde hair going darker may need an extra step so it does not look flat. Bleached hair can take color unevenly, so share your bleach history.
In the consultation, ask: Can I get this in one visit? Do I need bleach first? Which brown suits my skin tone? Bring a photo of the brown you like.
After your visit, use a color-safe shampoo, rinse with cool or lukewarm water, use heat protection, and cover up in strong sun.
Visit APEAK HAIR Sungshin 1, Sungshin 2 (near Sungshin Women's Univ. Station) or Sinchon. Special offer for international guests, DM us for details.
Save this for your Seoul trip and share it with a friend who wants soft brown hair.
by APEAK HAIR
